I was 23 years old when I first heard the term “opportunity cost.” I had just started working at a creative agency downtown Chicago, and the creative director (who was also one of the founders) had taken me under his wing. We were sitting in the back room, which we called The
There are two types of leaders: First, is the leader who builds the entire organization directly under them. They are the captain. When they are around, the team thrives — and when they’re not, the team is aimless and misdirected (because that’s the dynamic they have built). They are still
The moment I graduated from college, I made it my mission become a full-time writer. I knew if I wanted to turn “what I loved” into a career, then I was going to have to be the one to figure that out for myself. For three years (and a brief stint
Yes, it’s about business, but you’re still selling to people Everybody thinks B2B marketing is vastly different from marketing B2C. It’s not. B2B marketing is not about getting a company to buy. That’s because, at the end of the day, you’re not selling to a company or a business. The entities
Going against the grain isn’t easy. Sure, the title of being an “entrepreneur” in today’s world is a lot cooler than it used to be. But that doesn’t make the process any less difficult. Being an entrepreneur still means enduring a lot of tough lessons, hearing “No” too many times
When I first started Digital Press with Drew Reggie, we were founder and co-founder. We split all ownership 50/50, and set out to build the company together, however, I assumed the role of “founder” for a few reasons: I have a strong personal brand on the Internet. I am heavily involved in the
Building a company of my own has taught me one very simple, very basic, and yet very complicated rule about entrepreneurship: How much time you’ve spent on it doesn’t matter. How hard you’ve worked on it doesn’t matter. How many people around you who think (or don’t think) you’re going to
When it comes to effective digital marketing strategies, one of the most common questions people ask is, “Is it still possible to gain traction on Instagram?” Short answer: yes. Long answer: let me explain why. It really doesn’t matter what platform you’re talking about, it’s “always” possible to be successful
I’ve never hung out with people my own age. From the moment I logged into my first MMORPG, the World of Warcraft, as a video-game addicted 14 year old, I’ve spent more time with people twice, sometimes three times my age than I have my own peers. All throughout high school, I didn’t have
I’ve experienced this same scenario more times than I can count: I find my way to a Venture Capital firm’s website. On the footer, I see a few social links. One of them is a link to their Medium blog (or the personal Medium page of one of the firm’s partners).