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How to Immediately Stop Being Average (at Anything)

People think that being “average” at something is inherent. You’re either born “great” or you’re born average. And worse, once you become average, then you can no longer improve. They believe it’s set in stone and there’s nothing they can do about it. They are just, well, average. Consider this… The next time

9 Simple Truths For All Small Business Owners

Being a business owner is not easy. At the end of the day, everything falls on your shoulders. Even if it’s not “your responsibility,” it’s all you’re responsibility. It’s a career path not meant for everyone — and those that pursue it for themselves can all relate to each other in some very fundamental

Why You Don’t Need To Go To Business School To Start A Successful Business

About 6 months before I took the leap from my 9–5 job, I told my dad I was thinking about leaving to start my own thing. “Then you should go to business school,” he said. Hundreds of moments from my formal education came to mind: Falling asleep in algebra and having

How to Prepare to Ask for a Raise

You want a raise. You feel you’re worth more. Your responsibilities have increased. You are getting the work done — and done well. You feel like it’s time to have “the talk.” How do you walk in, take a seat in front of your boss, and get a raise? Here’s how. 1. Walk

17 Small But Powerful Shifts Every Company Should Make In Their Messaging

In the past 5 years, I have written over 4,000 articles on the Internet. That’s not an exaggerated number. As a result, I’ve learned a tremendous amount regarding what resonates with readers and what doesn’t. Originally motivated by my own desire to “make it” as a writer, throughout my journey

How Do You Reach Your Target Audience? Ask Yourself This One Question

When you are given a Question to Answer, the writing process happens so much more naturally — and the reason is because Questions provide two things: context and audience. A blank page has neither. Let’s say you want to write about the process of waking up early, pouring yourself a cup of

2 Years From Now, If You Don’t Have A Personal Brand, Nobody Is Going To Work With You

These days, I feel the same way I felt as a teenager, shouting from the rooftops of how important the Internet was going to be, only to be told that it was just a “trend.” This is a true story: In 2008, I attended one of the top journalism schools in


Unless You’re Doing These 5 Things, You’re Not a Thought Leader in Your Industry

The term “thought leader” is one of the most misunderstood titles in business. Tied for first is the term “influencer.” But the truth is, most people are neither. They’re not influential, and they aren’t a Thought Leader. And the reason is because they don’t understand what game they’re actually playing. Being

The 1 Question Every Founder Needs To Ask The Moment They Begin To Scale

At a certain point, every founder comes to a crossroads. “Is this a small business? A medium-sized business? Am I trying to build the next hundred-million user platform?” The vast majority of companies start as small businesses — and actually, remain small businesses (since that’s the underlying foundation of our


5 Soft Skills Every Entrepreneur Needs To Master (Otherwise Your Business Will Fail)

Entrepreneurs love to live in the clouds. It’s so much easier to talk about the big vision, the grand achievement, the cliche mantras that those who have already achieved “success” claim inevitably ladder up to a massively successful business. But the moment you become an entrepreneur and step into the

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